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BCBG Massive Store Closings and Layoffs

Summary of closure info as of Jan 2017:

BCBG is closing stores, big time
Focus on in-store boutiques
Focus on online sales
Focus on licensing
Acknowledge customer behavior changes
Reduce overall # of stores from 570 boutiques globally (almost 200 here in the USA)
Engage AlixPartners LP to avoid BK (Chapter 11)

See more here:

http://www.retaildive.com/news/fashion-house-bcbg-closing-stores-restructuring/434345/

4 replies (most recent on top)

Will BCBG be having their sample sale this year. It usually happen in November?

I am currently employed, not from corp office. what does that mean for the Herve Leger stores? Seeking answers from corp office. @anonymous7BC & @anonymousEC4.

I am confirming what AnonymousEC4 wrote already - I am in the corp office and we are planning to close pretty much all stores in its current form

I am employed at the corporate office and BCBG will be closing all stores across the US.

Thread regarding BCBGMAXAZRIA

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